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ERIC Number: EJ610152
Record Type: Journal
Publication Date: 1998
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISSN: ISSN-0066-4200
Pricing and Marketing Online Information Services.
Webber, Sheila Anne Elizabeth
Annual Review of Information Science and Technology (ARIST), v33 p39-83 1998
Discusses the pricing of online information in the broader context of marketing. Highlights include changes in the marketing context and issues of value relating to price; other reviews of online pricing; trends affecting price, including public sector involvement and the Internet; promotional pricing; price discrimination; and price aggregation and disaggregation. (Contains 128 references.) (Author/LRW)
Publication Type: Information Analyses; Journal Articles; Reports - Descriptive
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A