ERIC Number: EJ605154
Record Type: Journal
Publication Date: 2000
Reference Count: N/A
"Does My Million Mean Anything?"
Pulley, John L.
Chronicle of Higher Education, v46 n30 pA42-A44 Mar 31 2000
Discusses the impact of major private gifts to institutions of higher education on the ongoing effort to solicit donors of lesser means. Notes changing definitions of "principal gifts," the dangers of a backlash from other donors, the role of faculty in soliciting smaller gifts, a trend toward giving by more alumni, and the greater expense of soliciting many low-end gifts. (DB)
Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Authoring Institution: N/A