ERIC Number: EJ603159
Record Type: Journal
Publication Date: 1999
Reference Count: N/A
Internationalism, Technological Innovation, and New Associations: Bringing Change to Business Communication Research and Teaching.
Rogers, Priscilla S.
Business Communication Quarterly, v62 n4 p108-13 Dec 1999
Considers what Europe contributes to international innovation in business communication. Discusses questions regarding innovation in business communication research and teaching as well as in the way the Association for Business Communication's European convention functions as an association of scholars and teachers. Concludes that educators need to inform each other regarding cultural incorrectness. (SC)
Publication Type: Journal Articles
Education Level: N/A
Authoring Institution: N/A