Getting Ready for the Market Economy.

Rudich, Kenneth S.

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Peer reviewed

ERIC Number: EJ600750

Record Type: Journal

Publication Date: 2000

Pages: N/A

Abstractor: N/A

ISBN: N/A

ISSN: ISSN-0737-7363

EISSN: N/A

Getting Ready for the Market Economy.

Rudich, Kenneth S.

Journal of Continuing Higher Education, v48 n1 p12-19 Win 2000

A market intelligence database is a vital tool for continuing education providers and brokers. Its components are as follows: layout of potential markets; analysis of population, demand, environment, and competitors (market opportunities analysis); market performance measures; and college consumer trends. (SK)

Descriptors: Continuing Education, Databases, Demography, Distance Education, Economic Change, Educational Demand, Environmental Scanning, Higher Education, Trend Analysis

Publication Type: Journal Articles

Education Level: N/A

Audience: N/A

Language: English

Sponsor: N/A

Authoring Institution: N/A

Grant or Contract Numbers: N/A

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