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ERIC Number: EJ599647
Record Type: Journal
Publication Date: 1999
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISSN: ISSN-1041-7915
Are You Building Your Library with the Right Stuff?
Abram, Stephen
Computers in Libraries, v19 n8 p76-80 Sep 1999
Outlines technology trends affecting library marketing: change is too slow; education is out/learning is in; the next generation are "NextHeads"; the next generation is different; change cannot be managed generationally; "virtual" is place, not format; communities of interest are not bounded by geography; new brands are emerging from the Web; extra pre-millennium work stifles change; and every profession's relevance is in question. (AEF)
Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A