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ERIC Number: EJ599645
Record Type: Journal
Publication Date: 1999
Pages: N/A
Abstractor: N/A
ISSN: ISSN-1041-7915
Marketing through Usability.
Morgan, Eric Lease
Computers in Libraries, v19 n8 p52-53 Sep 1999
Suggests that one of the best ways to get word-of-mouth marketing of library technology is to provide "usable" products and services. Provides an international standards definition on usability and notes that understanding usability combines an understanding of user needs/wants with an understanding of goals, functions, and limitations of products/services. Describes how to test library systems for usability. (AEF)
Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A