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ERIC Number: EJ592871
Record Type: Journal
Publication Date: 1999
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: ISSN-0021-9436
Telling It Like It Is: The Use of Certainty in Public Business Discourse.
Ober, Scot; Zhao, Jensen J.; Davis, Rod; Alexander, Melody
Journal of Business Communication, v36 n3 p280-300 Jul 1999
Finds (1) that corporate use of certainty in public business discourse is not affected by organizational profitability status or industry type; (2) a significant difference in the use of certainty exists between corporate oral and written communications; and (3) the use of certainty in corporate public business discourse does not differ significantly from that in general discourse. (SR)
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A