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ERIC Number: EJ587409
Record Type: Journal
Publication Date: 1999
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: ISSN-0363-7751
The Impact of Guilt and Type of Compliance-Gaining Message on Compliance.
Boster, Franklin J.; Mitchell, Monique M.; Lapinski, Maria Knight; Cooper, Heather; Orrego, Victoria O.; Reinke, Ronald
Communication Monographs, v66 n2 p168-77 Jun 1999
Hypothesizes that a positive self-feeling compliance-gaining message would be more effective in producing target compliance among undergraduate student subjects than would a direct-request message when the target felt guilty, but that the opposite relationship would hold when the target was not feeling guilty. Finds that the data are, in the main, consistent with these predictions. (SC)
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A