ERIC Number: EJ575938
Record Type: CIJE
Publication Date: 1998
Reference Count: 0
Community College Faculty Recruitment Practices: The Effects of Applicant Gender, Instructional Programs, and Job Attributes.
Winter, Paul A.
Community College Journal of Research and Practice, v22 n3 p187-99 Apr-May 1998
Describes a study that applied marketing and advertising theory to recruit community-college business faculty. The reactions of male and female target applicants to recruitment advertisements and job descriptions were assessed, with differences found between the two groups. Discusses results, and implications for practice, theory and research. (36 citations) (VWC)
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Authoring Institution: N/A