Peer reviewed
ERIC Number: EJ565820
Record Type: CIJE
Publication Date: 1998
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: ISSN-0882-228X
EISSN: N/A
The Vindex Special: Learning about Technology through Advertising.
Smulyan, Susan; Kosty, Carlita; Brennan, Sheila
OAH Magazine of History, v12 n2 p36-39 Win 1998
Presents a lesson plan that uses content analysis of an advertisement for an early sewing machine, the Vindex, to examine issues of marketing, new technology, and consumer economics. Includes a reproduction of an early advertisement, a list of additional readings, and several sets of questions concerning target audience, information, and image manipulation. (MJP)
Descriptors: Advertising, Commercial Art, Consumer Economics, Content Analysis, Instructional Materials, Interdisciplinary Approach, Marketing, Mass Media, Material Culture, Science and Society, Science History, Secondary Education, Social Change, Social History, Social Studies, Technological Advancement, Technology Transfer
Publication Type: Guides - Classroom - Teacher; Journal Articles; Reports - Descriptive
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A