ERIC Number: EJ563802
Record Type: CIJE
Publication Date: 1998
Reference Count: 0
A Model for Effective Teaching and Learning in Research Methods.
Poindexter, Paula M.
Journalism and Mass Communication Educator, v52 n4 p24-36 Win 1998
Proposes a teaching model for making research relevant. Presents a case study of the model as used in advertising and public relations research classes. Notes that the model consists of a knowledge base, team process, a realistic goal-oriented experience, self-management, expert consultation, and evaluation and synthesis. Discusses resulting effective learning, nonquantifiable benefits, and rewarding teaching. (SR)
Publication Type: Guides - Non-Classroom; Journal Articles
Education Level: N/A
Authoring Institution: N/A