ERIC Number: EJ553638
Record Type: CIJE
Publication Date: 1997
Reference Count: 0
World-Class Challenges for Business Communication: Concepts, Competence, and Connections.
Jameson, Daphne A.
Business Communication Quarterly, v60 n2 p114-49 Jun 1997
Presents the 1996 Presidential Address to the Association for Business Communication. Discusses how findings from R. M. Kanter's book "World Class: Thriving Locally in the Global Economy" can guide the field of business communication both individually and collectively as it strives to be "world class." (SR)
Publication Type: Journal Articles; Opinion Papers
Education Level: N/A
Authoring Institution: N/A