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ERIC Number: EJ552578
Record Type: Journal
Publication Date: 1997
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISSN: ISSN-0192-592X
A New Approach to Learning: Strategic Alliances and High Technology.
Lowe, Philip M.; Sasso, John A.
T.H.E. Journal, v25 n3 p45-48 Oct 1997
Describes a partnership formed between Bentley College (Massachusetts) and General Mills to improve an undergraduate New Product Development course. Highlights include a team approach; the role of videoconferencing; developing a prototype product in the chemistry laboratory; feedback from General Mills; student reactions; and future possibilities. (LRW)
Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A