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ERIC Number: EJ551892
Record Type: Journal
Publication Date: 1996
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: ISSN-1080-5699
Communication Instruction in MBA Programs: A Survey of Syllabi.
Bogert, Judith; Butt, David
Business Communication Quarterly, v59 n2 p20-44 Jun 1996
Surveys syllabi of MBA (Masters of Business Administration) communication courses around the United States. Finds that the "typical" MBA course focuses on skill development; integrates both speaking and writing, often with emphasis on speech; and builds problem solving and strategic communication skills through experiential learning. Notes that current trends favor integration of communication courses into a unified core. (SR)
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A