ERIC Number: EJ551891
Record Type: Journal
Publication Date: 1996
Reference Count: N/A
New Corporate Practice, New Classroom Pedagogy: Toward a Redefinition of Management Communication.
Rubin, James R.
Business Communication Quarterly, v59 n2 p7-19 Jun 1996
Argues that, just as the challenge in a global economy is to develop new frameworks and then communicate them effectively, the challenge to Masters of Business Administration education is to prepare students for negotiating wholly new communication challenges. States that communication is integral to the process of problem solving in the team-oriented workplace. (SR)
Publication Type: Journal Articles; Opinion Papers
Education Level: N/A
Authoring Institution: N/A