ERIC Number: EJ551821
Record Type: Journal
Publication Date: 1997
Reference Count: N/A
Establishing a Corporate Style Guide: A Bibliographic Essay.
MacKay, Peter D.
Technical Communication: Journal of the Society for Technical Communication, v44 n3 p244-51 Aug 1997
Considers pluses and minuses of establishing a corporate style guide. Surveys articles and conference presentations (published between 1985 and 1995) on style guides. Analyzes significance and contribution of each. Suggests areas for further research, specifically quantitative analysis of the value of style guides. (PA)
Publication Type: Information Analyses; Journal Articles; Opinion Papers
Education Level: N/A
Authoring Institution: N/A