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ERIC Number: EJ541238
Record Type: CIJE
Publication Date: 1996
Pages: N/A
Abstractor: N/A
Reference Count: 0
ISSN: ISSN-0884-1241
Doctoral Programs: What Factors Attract Students.
Webb, Marion Stanton; And Others
Journal of Marketing for Higher Education, v7 n4 p73-85 1996
A survey of 222 doctoral business students from private and public universities found 10 of 52 criteria important in selection of doctoral institution: programs, academic reputation, degree marketability, faculty contact time, accreditations, assistantship/campus employment, financial aid, placement reputation, completion time, and library size. Private and public school students rated academic reputation and completion time very differently. (Author/MSE)
Publication Type: Reports - Research; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A