ERIC Number: EJ539610
Record Type: CIJE
Publication Date: 1997
Reference Count: N/A
Put It in Writing.
Dessoff, Alan L.
Currents, v23 n2 p30-34 Feb 1997
College and university fund-raising programs should have a written policy to make donor thank-yous part of office routine. Reviewing existing donor files can help codify existing policy and practice. Larger offices may need policies for different gift types and sizes. Innovative ways of recognizing donors, such as special events, gifts, and unique, personal expressions, can be effective techniques. (MSE)
Publication Type: Guides - Non-Classroom; Journal Articles
Education Level: N/A
Audience: Administrators; Practitioners
Authoring Institution: N/A