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ERIC Number: EJ535680
Record Type: Journal
Publication Date: 1996
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: ISSN-0036-651X
School Public Relations--When Hype Makes Right.
Conners, Gail
School Business Affairs, v62 n11 p60-64 Nov 1996
Describes the BOCES (Board of Cooperative Educational Services) communications network in upstate New York, highlighting the system's contribution to building community support for public schools via focus groups, press relations, printed and video newsletters to targeted audiences, and the information superhighway. Guidelines for creating and evaluating district public-relations programs are outlined. (MLH)
Publication Type: Reports - Descriptive; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: New York (Albany)