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ERIC Number: EJ529225
Record Type: CIJE
Publication Date: 1996
Pages: N/A
Abstractor: N/A
Reference Count: 0
ISSN: ISSN-0360-0939
Let's Get Political: Strategies for Departmental Survival and Growth.
Engleberg, Isa N.
Journal of the Association for Communication Administration (JACA), n2 p143-49 May 1996
Discusses how a communications department can thrive and what allows for it to be reduced and threatened with extinction. Provides specific advice for survival: (1) avoid isolation; (2) pursue political positioning; (3) seek support and strong leadership; (4) capitalize on contributions of adjunct faculty; and (5) develop departmental cohesiveness. (TB)
Publication Type: Opinion Papers; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A