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ERIC Number: EJ527392
Record Type: Journal
Publication Date: 1996
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: ISSN-0363-8111
Developing Standards of Professional Performance in Public Relations.
Cameron, Glen T.; And Others
Public Relations Review, v22 n1 p43-61 Spr 1996
Surveys 598 public relations professionals to assess the extent to which a professional standard exists for each of 24 elements of professional performance. Finds respondents believed ethical guidelines, accreditation, and writing/editing skills enjoy established standards, but that licensing, location of public relations on the organizational chart, and inclusion of public relations in the dominant coalition are lacking. (PA)
Publication Type: Reports - Research; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A