ERIC Number: EJ511565
Record Type: CIJE
Publication Date: 1995
Reference Count: 0
Understanding Propaganda from a General Semantics Perspective.
Fleming, Charles A.
ETC: A Review of General Semantics, v52 n1 p3-12 Spr 1995
Examines the seven basic propaganda techniques (name calling, glittering generalities, transfer, testimonials, plain folks, card stacking, and bandwagon) in terms of the principles of general semantics. (SR)
Publication Type: Reports - Evaluative; Journal Articles
Education Level: N/A
Authoring Institution: N/A
Note: Journal availability: Intl. Society for General Semantics, Box 728, Concord, CA 94522.