ERIC Number: EJ509348
Record Type: CIJE
Publication Date: 1995
Reference Count: 0
Construction of a Scale to Measure the Persuasive Impact of Qualitative and Quantitative Evaluation Reports.
Russon, Craig; Koehly, Laura M.
Evaluation and Program Planning, v18 n2 p165-77 Apr-Jun 1995
A scale was developed for measuring the persuasive impact of qualitative and quantitative evaluation reports on decision makers. Using two exploratory (n=192 graduate and undergraduate students) and two confirmatory (n=200 administrators) samples, researchers developed a 28-item Likert-type scale that demonstrated high reliability and validity. (SLD)
Publication Type: Reports - Evaluative; Journal Articles
Education Level: N/A
Authoring Institution: N/A