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ERIC Number: EJ508525
Record Type: CIJE
Publication Date: 1995
Pages: N/A
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: ISSN-0010-0889
Creating Customer Delight.
Black, Jim
College and University, v70 n2 p52-56,58 Win 1995
This article proposes that college admissions officers interested in improving service should focus on creating customer delight rather than simply satisfaction, studying the system when things go wrong rather than placing blame, establishing employee well-being as the highest priority of the organization, providing necessary tools and training for employee success, and making long-term commitment to changing office culture. (Author/MSE)
Publication Type: Reports - Evaluative; Opinion Papers; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A