ERIC Number: EJ506386
Record Type: CIJE
Publication Date: 1995
Reference Count: 0
Using Online Databases in Corporate Issues Management.
Thomsen, Steven R.
Public Relations Review, v21 n2 p103-22 Sum 1995
Finds that corporate public relations practitioners felt they were able, using online database and information services, to intercept issues earlier in the "issue cycle" and thus enable their organizations to develop more "proactionary" or "catalytic" issues management repose strategies. (SR)
Publication Type: Reports - Research; Journal Articles
Education Level: N/A
Authoring Institution: N/A