ERIC Number: EJ498810
Record Type: CIJE
Publication Date: 1995
Reference Count: 0
Cracking the Case (Study).
Technical Communication: Journal of the Society for Technical Communication, v42 n1 p149-50 Feb 1995
Discusses how technical communicators can get their clients to participate in case studies (for use in marketing the technical communicator's services) by analyzing the case study strategy, selecting appropriate clients, understanding their concerns, and developing a professional presentation. (RS)
Publication Type: Opinion Papers; Journal Articles
Education Level: N/A
Authoring Institution: N/A
Note: Special Section: Measuring the Value Added by Professional Technical Communicators.