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ERIC Number: EJ491289
Record Type: CIJE
Publication Date: 1994
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISSN: ISSN-0748-478X
Answering the Call: How PR Officers Can Communicate Accountability in Four Key Areas: Faculty Productivity, Public Service, Costs, and Research.
Schreiber, William
Currents, v20 n4 p34-39 Apr 1994
Ways in which college public relations officers have addressed public concerns about higher education are detailed. Campus communicators are encouraged to cooperate within and among institutions to encourage public appreciation of higher education's role in society. (MSE)
Publication Type: Guides - Non-Classroom; Journal Articles
Education Level: N/A
Audience: Administrators; Practitioners
Language: English
Sponsor: N/A
Authoring Institution: N/A