ERIC Number: EJ487802
Record Type: CIJE
Publication Date: 1994
Reference Count: 0
A Feedback Loop Model of Postmerger Performance: Customers and Competitors.
Bastien, David T.
Management Communication Quarterly, v8 n1 p46-69 Aug 1994
Offers a case study of a merger of two local theaters. Finds that organizational change causes customers to change vendors; the announcement of a merger fuels efforts by competitors to "steal" market share; and organizational change leads to more organizational change. (SR)
Publication Type: Reports - Research; Journal Articles
Education Level: N/A
Authoring Institution: N/A