ERIC Number: EJ486264
Record Type: CIJE
Publication Date: 1994
Reference Count: 0
Political Knowledge and the Campaign Media of 1992.
Chaffee, Steven H.; And Others
Communication Research, v21 n3 p305-24 Jun 1994
Examines the effects of various mass media on political learning during the 1992 presidential campaign. Analyzes two voter surveys conducted in different states. Compares three indicators of political knowledge. Shows how campaign media added significantly to political knowledge among voters. (HB)
Publication Type: Reports - Research; Opinion Papers; Journal Articles
Education Level: N/A
Authoring Institution: N/A
Note: Special Issue: Campaign '92: Communication and the Political Process.