ERIC Number: EJ482698
Record Type: CIJE
Publication Date: 1992
Reference Count: N/A
National Issues and Concerns in Marketing Teacher Education.
Smith, Clifton L.
Marketing Educators' Journal, v18 p12-28 1992
A Delphi study elicited from 30 marketing teacher educators the chief issues and concerns facing marketing teacher education. Findings suggest that highest decision-making needs lie in philosophical/research and professional leadership areas. Program/curriculum issues and concerns are the lowest category of need. (JOW)
Publication Type: Reports - Research; Journal Articles
Education Level: N/A
Authoring Institution: N/A
Note: Marketing Education Assn., 1375 King Ave., Suite 1-A, PO Box 12208, Columbus, OH 43212-0208.