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ERIC Number: EJ477016
Record Type: CIJE
Publication Date: 1994
Pages: N/A
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: ISSN-0007-6678
Issues in Marketing Education: What Do Principals Think?
Wrisley, Robert; Swope, John
Business Education Forum, v48 n3 p39-41 Feb 1994
According to a North Carolina survey, principals believe that all marketing graduates should be computer literate and that marketing courses are an effective way to integrate academic and vocational education. They feel that marketing teachers need to stay abreast of the business world and are interested in articulation, especially tech prep. (JOW)
Publication Type: Reports - Research; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A