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ERIC Number: EJ468603
Record Type: CIJE
Publication Date: 1992
Pages: N/A
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: ISSN-0022-2224
Sign Function and Potential of the Printed Word.
McArthur, Douglas
Visible Language, v26 n3-4 p282-97 Sum-Fall 1992
Explains that semiology provides a broad perspective for analyzing the range of signs, their differences in form and function, along with the relative efficiency of different signs for different purposes and situations. Applies some general semiological notions to the printed page. (SR)
Publication Type: Opinion Papers; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Note: Special Issue: Diagrams as Tools for Worldmaking.