ERIC Number: EJ459224
Record Type: CIJE
Publication Date: 1993
Reference Count: 0
Using a Simulation to Teach Intercultural Communication in Business Communication Courses.
Jameson, Daphne A.
Bulletin of the Association for Business Communication, v56 n1 p3-11 Mar 1993
Describes a simulation that provides a realistic business context and gives participants the opportunity to experience a clash of cultural values. Notes that the participants are divided into three fictional cultures with specific cultural profiles. Notes that the simulation has been successfully used with undergraduates, MBA students, and corporate executives from a wide variety of countries. (RS)
Publication Type: Journal Articles; Reports - Descriptive; Guides - Classroom - Teacher
Education Level: N/A
Authoring Institution: N/A