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ERIC Number: EJ455258
Record Type: Journal
Publication Date: 1992
Pages: N/A
Abstractor: N/A
ISSN: ISSN-0090-0036
Community AIDS/HIV Risk Reduction: The Effects of Endorsements by Popular People in Three Cities.
Kelly, Jeffrey A.; And Others
American Journal of Public Health, v82 n11 p1483-89 Nov 1992
Evaluates a model for Acquired Immune Deficiency Syndrome (AIDS) and human immunodeficiency virus (HIV) risk reduction through training popular opinion leaders. Interventions in three gay communities produced dramatic reductions in the gay male population's high-risk behavior. Results support the utility of norm-changing approaches to reduce risk behavior. (SLD)
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A