ERIC Number: EJ444652
Record Type: CIJE
Publication Date: 1992
Reference Count: N/A
United We Stand: Editors and Development Officers Are Necessary Allies.
Stockdale, J. S.
Currents, v18 n5 p29,31 May 1992
College alumni editors can cooperate with development officers without compromising their professional principles by concentrating on publication quality, encouraging reader interaction and involvement, publishing research only when of broad interest and rewritten for the audience, supporting fund raising with legitimate news stories and features, confronting controversy, and knowing the campus well. (MSE)
Publication Type: Journal Articles; Opinion Papers
Education Level: N/A
Audience: Administrators; Practitioners
Authoring Institution: N/A