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ERIC Number: EJ439824
Record Type: CIJE
Publication Date: 1992
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: ISSN-0748-478X
The Video Volley: Getting Your Videotaped Recruitment Message to the Right Audience--And Beyond.
Rubman, Kerri; Thieblot, Bernice
Currents, v18 n2 p48-50,52 Feb 1992
Guidelines are offered for more effective use of college campus recruitment videos. Suggestions include mailing tapes to selected students; supplying tapes to feeder schools and counselors; displaying the video at off-campus recruitment events; and showing the video on television. Additional targeting ideas (such as use with international students) and cautions are also provided. (DB)
Publication Type: Journal Articles; Guides - Non-Classroom
Education Level: N/A
Audience: Administrators; Practitioners
Language: English
Sponsor: N/A
Authoring Institution: N/A