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ERIC Number: EJ431033
Record Type: CIJE
Publication Date: 1991
Pages: N/A
Abstractor: N/A
Reference Count: 0
ISSN: ISSN-0021-9436
A Competing Values Framework for Analyzing Presentational Communication in Management Contexts.
Quinn, Robert E.; And Others
Journal of Business Communication, v28 n3 p213-32 Sum 1991
Draws from the literature on organizational and managerial effectiveness to construct a three-dimensional "competing values model." Illustrates the dynamic interplay between the highly contrasting characteristics of four types of presentational communication. Discusses the benefits of the model and suggests its usefulness as an evaluative tool for the training of managers. (SR)
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A