ERIC Number: EJ422702
Record Type: CIJE
Publication Date: 1991
Reference Count: 0
A Theory-Based Approach to Public Relations Ethics.
Bivens, Thomas H.
Journalism Educator, v45 n4 p39-44 Win 1991
Discusses the three areas that need to be addressed when considering the most beneficial context for teaching public relations ethics: core concepts and theories; relevant ethical theories; and the context in which the theory-based approach should be taught. (MG)
Publication Type: Journal Articles; Guides - Classroom - Teacher; Opinion Papers
Education Level: N/A
Authoring Institution: N/A