ERIC Number: EJ422320
Record Type: CIJE
Publication Date: 1989
Reference Count: N/A
Review and Synthesis of Collaborative Research Studies on Marketing Education Program Outcomes.
Marketing Educators' Journal, v15 n1 p60-75 1989
Discusses four studies of the contributions, perceptions, and value of marketing education and the differences between secondary and postsecondary marketing education programs. (JOW)
Publication Type: Journal Articles; Information Analyses
Education Level: N/A
Authoring Institution: N/A
Note: Available from Marketing Educators' Association, 1375 King Avenue, Suite 1-A, P.O. Box 12208, Columbus, OH 43212-0208.