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ERIC Number: EJ418490
Record Type: CIJE
Publication Date: 1990
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: ISSN-0748-478X
Thirty Years of Fund Raising.
Currents, v16 n10 p32-39 Nov-Dec 1990
An experienced university fund raiser discusses the staff's role in dealing with potential donors, including developing donor awareness, knowledge, interest, involvement, and commitment; maintaining constant contact; using an effective tracking system to manage, coordinate, communicate, and stimulate major fund-raising activity; and encouraging teamwork and cooperation rather than competition. (MSE)
Publication Type: Journal Articles; Guides - Non-Classroom; Opinion Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A