Planned Giving Debate: Whose Interest Comes First? Side 2: It's Complex. But Looking Out for the Donor Helps Everyone in the Long Run.

Blackmore, Deborah

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ERIC Number: EJ415199

Record Type: Journal

Publication Date: 1990

Pages: N/A

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ISSN: ISSN-0748-478X

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Planned Giving Debate: Whose Interest Comes First? Side 2: It's Complex. But Looking Out for the Donor Helps Everyone in the Long Run.

Blackmore, Deborah

Currents, v16 n8 p56-57 Sep 1990

Planned giving officers represent their institution of higher education, and the best way to represent the institution is to focus on the best intentions of the donor. Failing to consider the donor's needs and wants could lead to loss of institutional credibility, reputation, and financial stability. (MLW)

Descriptors: Administrators, College Administration, Donors, Educational Finance, Ethics, Fund Raising, Higher Education, Private Financial Support, Trusts (Financial)

Publication Type: Journal Articles; Opinion Papers

Education Level: N/A

Audience: N/A

Language: English

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Authoring Institution: N/A

Grant or Contract Numbers: N/A