ERIC Number: EJ412010
Record Type: CIJE
Publication Date: 1990
Reference Count: N/A
Staying Alive: When the Budget Cutter Cometh, Be Ready to Slash Costs and Revive Revenues.
Hay, Tina M.
Currents, v16 n7 p28-33 Jul-Aug 1990
Periodicals editors at higher education institutions constantly confront financial pressure. Some strategies used to pair expenses or raise revenue include consolidating two or more periodicals, pruning mailing lists, trimming printing and postage costs, selling advertising, and pursuing voluntary subscription programs. (MLW)
Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Authoring Institution: N/A