ERIC Number: EJ403405
Record Type: CIJE
Publication Date: 1990
Reference Count: 0
Influencing Practices through Videotape. A Systematic Evaluation of Communications Technology.
Decker, Daniel J.; Merrill, William G.
Journal of Extension, v28 p21-24 Spr 1990
Effectiveness of a videotape on milking procedures was evaluated by showing it to 218 dairy farmers, with previewing evaluation, 2 viewings with discussion between, and postviewing evaluation. Tape quality and information content were rated highly, but an immediate second viewing was considered less effective than providing tapes for subsequent home viewing. (SK)
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Authoring Institution: N/A