ERIC Number: EJ400405
Record Type: CIJE
Publication Date: 1989
Reference Count: 0
Public Relations Writing Needs Multi-Media Approach.
Harrison, S. L.
Journalism Educator, v44 n3 p41-44 Fall 1989
Argues that the public relations and advertising disciplines are inextricably linked and should be related in a cohesive writing sequence. Emphasizes that beginning advertising and public relations students should develop their news writing skills. (MM)
Publication Type: Journal Articles; Guides - Non-Classroom
Education Level: N/A
Authoring Institution: N/A