ERIC Number: EJ386674
Record Type: CIJE
Publication Date: 1989
Reference Count: N/A
Recruiting and Retaining Adult Students: A Practice Perspective.
Cookson, Peter S.
New Directions for Continuing Education, n41 p3-11 Spr 1989
In continuing education, recruitment is the step whereby adults are inducted into a program of systematic learning; retention relates to the capacity of the program to transform the initial commitment into continuing participation. Adult students are more likely to initiate and to continue participation when recruitment and retention activities are congruent. (JOW)
Publication Type: Journal Articles; Information Analyses
Education Level: N/A
Authoring Institution: N/A