ERIC Number: EJ379805
Record Type: CIJE
Publication Date: 1988
Reference Count: 0
Television and the Black Audience: Cultivating Moderate Perspectives on Racial Integration.
Matabane, Paula W.
Journal of Communication, v38 n4 p21-31 Fall 1988
Examines how television viewing may shape social perceptions of Blacks. Focuses on the amount of viewing and beliefs about racial integration, hypothesizing that heavy television viewers would report higher estimations of the prevalence of racial integration than would light viewers. (MS)
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Authoring Institution: N/A