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ERIC Number: EJ379638
Record Type: CIJE
Publication Date: 1988
Pages: N/A
Abstractor: N/A
Reference Count: 0
Marketing Counseling: What Counseling Can Learn from Other Health Care Professions.
Wittman, Peggy Prince
Counselor Education and Supervision, v27 n4 p308-14 Jun 1988
Asserts that counselors can benefit from the knowledge gained by health care professionals to meet client needs more effectively, and that marketing strategies can be used as tools to meet this end. Recommends that counselors gain knowledge of theory and strategies associated with marketing to prepare themselves for more effective functioning in work settings. (Author/NB)
Publication Type: Journal Articles; Opinion Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A