Peer reviewedERIC Number: EJ370138
Record Type: Journal
Publication Date: 1987
Pages: N/A
Abstractor: N/A
ISBN: N/A
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Available Date: N/A
Media Choices for Specialized News.
Howard, Herbert H.; And Others
Journalism Quarterly, v64 n2-3 p620-23 Sum-Fall 1987
Examines preferred media sources for four categories of special news--medicine, science, business, and consumer economics. Found that respondents ranked the media in the following order as preferred sources of specialized news: (1) local television affiliates, (2) local newspapers, (3) magazines, (4) radio, (5) cable networks, and (6) national newspapers. (ARH)
Descriptors: Audience Analysis, Cable Television, Information Sources, News Media, Programing (Broadcast)
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
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