ERIC Number: EJ368620
Record Type: Journal
Publication Date: 1987
The Myth of Viewer-Listener Disagreement in the First Kennedy-Nixon Debate.
Vancil, David L.; Pendell, Sue D.
Central States Speech Journal, v38 n1 p16-27 Spr 1987
Recognizes the Kennedy-Nixon debate (in which alleged viewer disagreement was unsupported) as the seminal element in support of the position that television may distort the substance of political communications. Argues that although visual cues undoubtedly have potential to influence the perception of candidates, the nature of that influence remains speculative. (NH)
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Authoring Institution: N/A