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ERIC Number: EJ364037
Record Type: CIJE
Publication Date: 1987
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: N/A
Camp Market Research.
Chenery, Mary Faeth; Akers, Ward
Camping Magazine, v60 n1 p30-31 Sep-Oct 1987
By interviewing parents and reviewing letters of complaint, Camp Hy-Lake (Tennessee) identified six conditions/outcomes parents expected of a good camp experience. By providing those conditions the camp improved its camper return rate from 60 to 80% in approximately two years and increased camper returns from two to three and a half years. (JHZ)
Publication Type: Journal Articles; Reports - Evaluative
Education Level: N/A
Audience: Administrators; Practitioners
Language: English
Sponsor: N/A
Authoring Institution: N/A